S& S Cycle has renewed their sponsorship for the 2010/2011 championship year cycle with the AMD World Championship of Custom Bike Building, which is held in Sturgis, SD, on August 8-11, 2010.
“AMD is proud to have S&S Cycle renew their sponsorship,” said Robin Bradley of AMD. “There is no other company that better exemplifies the virtues of engineering and the passion for bike building which defines the purpose and philosophy of our show.”
Bruce Tessmer of S&S Cycle added:
“We feel our relationship with the AMD World Custom Bike Building Championship is an effective and relevant opportunity to raise brand awareness of not only the S&S name, but also of our acquisition brands, Flat Head Power and Crane Cams.”
S&S Cycle is excited about the Modified Harley Class which gives them an opportunity to showcase their latest big-bore kits and other upgrades for the stock Harley platforms.
About the AMD World Championship of Custom Bike Building:
The Official World Championship of Custom Bike Building program encompasses some 18 events in total, in 16 different countries: Germany, Austria, Switzerland, Italy, France, Spain, Portugal, Sweden, The Netherlands, Ireland, Japan, Australia, Russia, Canada, Mexico and the United States.
Total public attendances at events involved in the program regularly top 1 million motorcycle enthusiasts a year, in markets worth some 20 million motorcyclists and nearly 1 billion consumers in general.
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